Brand Building

Helping a brand find its voice—and be heard—has always been at the heart of my work. I focus on creating consistency, clarity, and trust across platforms, partnerships, and public-facing moments, making sure a brand feels recognizable and credible wherever audiences encounter it.

That work has included scaling awareness through SEO and content partnerships, collaborating closely with PR teams and experts, and shaping stories that meet both audience and business needs. I’ve also helped extend brand presence beyond the page, from creating social media videos for an audience of more than two million followers to representing the brand in industry-facing roles.

I’ve moderated conversations, spoken on panels—including the Stir x Kat Stickler conversation and the Media Relations BootCamp—and regularly connect with editors, creators, and partners in the field. Whether I’m building relationships behind the scenes or speaking on behalf of a brand, my focus is always the same: showing up with credibility, curiosity, and a clear editorial point of view.

“Alexia has a strong instinct for what resonates with audiences and a clear understanding of how editorial work supports broader business goals. During periods of growth and transition—including serving as Acting Executive Managing Editor and leading major verticals—she brought calm, clarity, and trust to both the work and the teams she managed.”

— Kevin Stetter, Chief Operating Officer at Gallery Media Group